Coke's Recyling-Themed Arcade Game Accepts Empty Bottles Instead of Money - Adweek

[RetromanIE]

<table border="0" cellpadding="2" cellspacing="7" style="vertical-align:top;"><tr><td width="80" align="center" valign="top"><font style="font-size:85%;font-family:arial,sans-serif"><a href="http://news.google.com/news/url?sa=t&fd=R&ct2=en_ie&usg=AFQjCNFKmB9QjmcfXRJjNM8936cwX_knLw&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778491057605&ei=Rj1iU9jiG474iAayKw&url=http://www.adweek.com/adfreak/coke-arcade-machine-accepts-used-bottles-instead-money-157374"><img src="//t2.gstatic.com/images?q=tbn:ANd9GcQHQxsrxuIisuq4GbxLka4kjYp88zdPJ RhXzgFCpoTR1yA4ennTV0RiSJjRM30Y8vbfGgaKiQ6J" alt="" border="1" width="80" height="80" /><br /><font size="-2">Adweek</font></a></font></td><td valign="top" class="j"><font style="font-size:85%;font-family:arial,sans-serif"><br /><div style="padding-top:0.8em;"><img alt="" height="1" width="1" /></div><div class="lh"><a href="http://news.google.com/news/url?sa=t&fd=R&ct2=en_ie&usg=AFQjCNFKmB9QjmcfXRJjNM8936cwX_knLw&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778491057605&ei=Rj1iU9jiG474iAayKw&url=http://www.adweek.com/adfreak/coke-arcade-machine-accepts-used-bottles-instead-money-157374"><b>Coke&#39;s Recyling-Themed <b>Arcade Game</b> Accepts Empty Bottles Instead of Money</b></a><br /><font size="-1"><b><font color="#6f6f6f">Adweek</font></b></font><br /><font size="-1">Would more people recycle if the process were actually fun? Coca-Cola and agency Grey Dhaka tried to answer that question by placing six "Happiness <b>Arcade</b>" machines around Dhaka, Bangladesh. But these aren&#39;t just your run-of-the-mill video <b>games</b>.</font><br /><font size="-1"><a href="http://news.google.com/news/url?sa=t&fd=R&ct2=en_ie&usg=AFQjCNEQ1H6i0E0hliEhaIaIRUEvD-ZItw&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778491057605&ei=Rj1iU9jiG474iAayKw&url=http://www.cnet.com/news/bangladeshi-arcade-machine-runs-on-empty-plastic-bottles/">This <b>arcade</b> machine runs on empty plastic bottles</a><font size="-1" color="#6f6f6f"><nobr>CNET</nobr></font></font><br /><font size="-1"><a href="http://news.google.com/news/url?sa=t&fd=R&ct2=en_ie&usg=AFQjCNE1Fe1WaXy53uiNl4YVWmlJqXT5fA&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778491057605&ei=Rj1iU9jiG474iAayKw&url=http://www.gmanetwork.com/news/story/359148/scitech/geeksandgaming/happiness-arcade-makes-recycling-fun">&#39;Happiness <b>Arcade</b>&#39; makes recycling fun</a><font size="-1" color="#6f6f6f"><nobr>GMA News</nobr></font></font><br /><font size="-1"><a href="http://news.google.com/news/url?sa=t&fd=R&ct2=en_ie&usg=AFQjCNHPUGvUrDFsMALK50TQM-n6vMUioA&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778491057605&ei=Rj1iU9jiG474iAayKw&url=http://www.inquisitr.com/1232138/coca-cola-arcade-machine-happiness-arcade/">Coca Cola <b>Arcade</b> Machine Encourages Gamers To Recycle</a><font size="-1" color="#6f6f6f"><nobr>The Inquisitr</nobr></font></font><br /><font size="-1" class="p"><a href="http://news.google.com/news/url?sa=t&fd=R&ct2=en_ie&usg=AFQjCNGg_bRBCkEKU9tpXAI1FJYlxBR9GQ&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778491057605&ei=Rj1iU9jiG474iAayKw&url=http://gizmodo.com/cokes-arcade-machine-accepts-plastic-bottles-intsead-of-1569774192"><nobr>Gizmodo</nobr></a>&nbsp;-<a href="http://news.google.com/news/url?sa=t&fd=R&ct2=en_ie&usg=AFQjCNHOgEHD4cUsyv42IWUn28mx5UJ_iQ&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778491057605&ei=Rj1iU9jiG474iAayKw&url=http://www.ubergizmo.com/2014/04/coca-colas-happiness-arcade-accept-empty-bottles-as-payment-not-quarters/?utm_source%3Dmainrss"><nobr>Ubergizmo</nobr></a>&nbsp;-<a href="http://news.google.com/news/url?sa=t&fd=R&ct2=en_ie&usg=AFQjCNGbodP0pVucAq8oD9xfinLaoy0l9A&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778491057605&ei=Rj1iU9jiG474iAayKw&url=http://www.gizmodo.com.au/2014/05/cokes-arcade-machine-accepts-plastic-bottles-intsead-of-coins/"><nobr>Gizmodo Australia</nobr></a></font><br /><font class="p" size="-1"><a class="p" href="http://news.google.ie/news/more?ncl=dPPVTee_-DIWMdMIGx_9J2YvkF8wM&authuser=0&ned=en_ie"><nobr><b>all 8 news articles&nbsp;&raquo;</b></nobr></a></font></div></font></td></tr></table>

More... (http://news.google.com/news/url?sa=t&fd=R&ct2=en_ie&usg=AFQjCNFKmB9QjmcfXRJjNM8936cwX_knLw&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52778491057605&ei=Rj1iU9jiG474iAayKw&url=http://www.adweek.com/adfreak/coke-arcade-machine-accepts-used-bottles-instead-money-157374)