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View Full Version : Marine Boy integrated campaign - Adweek



RetromanIE
14-10-2012, 21:02
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Marine Boy integrated campaign (http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNFaVsMhG-cUHSfpVsKhFcVOU5LA9A&url=http://talent.adweek.com/gallery/Marine-Boy-integrated-campaign/4735207)
Adweek
We incorporated Augmented Reality markers in the product packaging to drive consumers to the online portal and experience the sea creatures in a &#39;Virtual Aquarium&#39;. Phase 1 for the website features a set of games designed to stimulate a child&#39;s thinking.

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[url=http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNFaVsMhG-cUHSfpVsKhFcVOU5LA9A&url=http://talent.adweek.com/gallery/Marine-Boy-integrated-campaign/4735207]More... (http://news.google.ie/news/more?ncl=dU6jXacZponzgVM&ned=en_ie)